Are You Scaring Away Your Customers with Your Sales and Marketing?

May 28th, 2015

Enterprise Software Provider Takes a Suite Approach to Prospecting and Thank Yous

February 20th, 2014

Read the restChallenge: Make prospecting and thank you easy to do and an integral part of the sales and service program.
Solution: An enterprise software provider chose a tailored look for a


Tips on Putting Together an Effective Sales and Marketing Kit

September 20th, 2012

When developing an effective sales and marketing kit, the key is to get into the heads of your clients and potential clients before getting into the fun of putting it together. For a marketing kit to make someone stop and know immediately how your company will fit into a project or how your company can relieve a pain point, you have to know who will be reading it.


Three Tips: The Power of the First Impression

February 10th, 2012

There is nothing as important as a first impression. First impressions are generally formed within just a few moments – it’s human nature. Think about it – in an instant a person forms an opinion about you based on the way you look, the way you carry yourself, whether or not you smile or make eye contact. The same goes for your business – whether at a networking event, tradeshow, a sales or marketing presentation, or online, first impressions are formed almost instantly.