The Benefits of Helping Other Businesses Succeed

December 19th, 2014

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So many people who start a small business do it for all the wrong reasons, and primary among those reasons is doing it all for the money. Nothing is a

Three Tips: The Power of the First Impression

February 10th, 2012

There is nothing as important as a first impression. First impressions are generally formed within just a few moments – it’s human nature. Think about it – in an instant a person forms an opinion about you based on the way you look, the way you carry yourself, whether or not you smile or make eye contact. The same goes for your business – whether at a networking event, tradeshow, a sales or marketing presentation, or online, first impressions are formed almost instantly.

Stand Out! The Importance of Brand Identity in Your Sales and Marketing Packaging

August 1st, 2011

Brand identity is the visual representation of your brand – in a sense the personality of your brand. It is the silent, visual association that you want people to have… Read the rest