Time/Sports Illustrated – Press Kits

The marketing and creative team at Sports Illustrated wanted a high-end mailer to send invitations to their gala launching the Sports Illustrated Swimsuit Edition. The invitations are sent to the sponsors of that particular issue.

The team chose a press kit/portfolio style mailer as the best solution for the campaign, which was a big hit. We also did a follow-up thank you mailing using a larger version of the invite mailer, which was sent to those who attended the event.

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